About us

Madison Business Forums has been developing face to face meeting forums for different industries all around Europe, Middle East & Africa for over 9 years. We strongly believe in the importance of personal relationships, an element which identifies and differentiates us from the rest of companies.
Our format adapts to the needs in any sector or geographical region and encourages interaction between key people in the industry.


At Madison Business Forums, we put on three annual events of our own: HISPEC, HOSPEC and HOSPITALSPEC. We work hard with several institutions, including the governments of various countries, trade fair institutions, chambers of commerce, export councils, etc., as well as private companies, always seeking to achieve the standards of highest quality while pursuing perfection, the features which best define us.

HISPEC, which has now reached its eighth edition, brings together the most important specifiers and suppliers from the hotel design industry in Europe, the Middle East and Africa.
This event, which changes venue on each occasion, is held yearly at a five-star hotel in a different European city. There is a limit of 175 on the number of people attending.
The owners, project managers, construction and interior design directors and FF&E purchasing directors of the most important hotel chains in the world and architecture firms attend every year to source products and suppliers who can cooperate with them in all their projects around EMEA.

HOSPEC, which has been held for nine years now, has become a yearly meeting point for the HORECA (hotels, restaurants and catering) industry in Spain and Portugal.
This event also changes venue each year and is held at a five-star hotel in Spain or Portugal. The number of people attending is limited to 150 in all.
The buyers that take part are Purchasing Directors for hotel chains, restaurant groups and facility services operators. The suppliers and distributors attending the event offer a wide range of products and services, with a special emphasis on food and beverage, equipment and technology.

HOSPITALSPEC is a meeting point for Managers and Directors of General Services from hospital groups, elderly care homes and mutual insurance companies in Spain, along with suppliers of equipment, services and solutions in the healthcare industry.
This event, held annually in Barcelona, counts on the participation of international groups such as the Clevelend Clinic from United States.
The first edition of this event was held last year and was very well-received in this industry.

Juan PradosManaging DirectorT:+34 935 149 449juan@madisonevents.com

Claudia CherignyMarketing & Operations ManagerT:+34 935 149 449M:+34 698 718 852claudia@madisonevents.com
Kristina TejadaAdministrative & Customer Service ManagerT:+34 935 149 449kristina@madisonevents.com

Adriana ManichAccounts ManagerT:+34 935 149 449adriana@madisonevents.com

Ivette PiquerCommunication & Media ManagerT:+34 935 149 449ivette@madisonevents.com

Brittany PradosUSA RepresentativeT:+34 935 149 449brittany@madisonevents.com